Redefining the Roots Welfare Association
An initiative by Tale of a Trend
A concept by Mehak Gulati
Redefining the Roots Welfare Association is a voluntary movement with an intent to preserve and promote treasured Indian textiles, arts and crafts amongst the youth of India and world-wide.

Aims and Objectives
1. To foster the spirit of Indian Traditional Textiles, Handloom and Heritage amongst the youth thus, promoting the MAKE IN INDIA initiative (SWADESHI MOVEMENT) and Vasudhaiva Kutumbukam (World is one family) highlighted by Honourable Prime Minister.
2. To create more Youth Influencers endorsing various Indian art forms like textiles, music, dance, books, sports, healthy food and travel.
3. To provide a platform for Cross Culture Exchange with different countries.
4. To provide a platform to artisans, craftsmen, weavers and designers to showcase their product/craft/skill and generate revenue for them.
5. To provide a platform to specially abled and differently abled individuals to showcase their skill and generate revenue
6. To promote Sustainable Fashion and eco friendly practises in development of textiles, apparels and crafts.
The Governing Body
Directors
- Mehak Gulati- Heritage and Handloom Promoter | Cultural Shows Curator | Runway Show Director | Founder-Tale of a Trend
- Rashmi Gulati- Sociopreneur
Advisory Board
- Dr. Mona Suri– Associate Professor & Academic Vice President at Fashion Designer Royal University for Women, Bahrain; Former Reader at Lady Irwin College, Principal Fellow of Higher Education Academy, UK)
- Mr. Shrivardhan Trivedi- Actor, Anchor- Sansani, ABP News; Limca & India Book of Records Honoree
- Mr. Bhuvan Verma– Music Producer and Film Production Professional
Executive Council
- Dr. Nidhi Gupta- Assistant Professor, Fabric and Apparel Science, Lakshmibai College, University of Delhi
- Ms. Tamanna Paul- Fashion Designer
- Ms. Sezal Thukral– Runway Model and Educator
- Ms. Bhumi Malhotra– Make Up Artist and Model
- Ms. Trisha Das– Draping Artist and Designer
Events-
Hues of Heritage 2023- 06.08.23 & 07.08.23
Charkha 2023- 02.10.23

Vintage in Vogue 2024- 15.03.24
Hues of Heritage 2024- 13.08.24 & 27.09.2024

Vintage in Vogue 2025- 15.03.25


6. Style your Handloom Saree 2025- 04.08.2025
Coming Soon



