Redefining the Roots Welfare Association

An initiative by Tale of a Trend

A concept by Mehak Gulati

Redefining the Roots Welfare Association is a voluntary movement with an intent to preserve and promote treasured Indian classical arts and crafts amongst the youth of India and world-wide.

Aims and Objectives

1.To foster the spirit of Indian Traditional Textiles, Handloom and Heritage amongst the youth thus, promoting the MAKE IN INDIA initiative (SWADESHI MOVEMENT) and Vasudhaiva Kutumbukam (World is one family) highlighted by Honourable Prime Minister.

2.To create more Youth Influencers endorsing various Indian art forms like textiles, music, dance, books, sports, healthy food and travel.

3.To provide a platform for Cross Culture Exchange with different countries.

4.To provide a platform to artisans, craftsmen, weavers and designers to showcase their product/craft/skill and generate revenue for them.

5.To provide a platform to specially abled and differently abled individuals to showcase their skill and generate revenue

6.To promote Sustainable Fashion and eco friendly practises in development of textiles, apparels and crafts.

The Governing Body

Directors

Mehak Gulati- Fashion Blogger, Runway Show Director, Content Creator and Educator
Rashmi Gulati- Sociopreneur

Advisory Board

Dr. Mona Suri– Associate Professor & Academic Vice President at Fashion Designer Royal University for Women, Bahrain; Former Reader at Lady Irwin College, Principal Fellow of Higher Education Academy, UK)
Mr. Amit Bhatia- Entertainment Editor, ABP Live, ABP News

Executive Council

Dr. Nidhi Gupta- Assistant Professor, Fabric and Apparel Science, Lakshmibai College, University of Delhi
Ms. Muskaan Sachdeva- Fashion Designer
Ms. Pranjal Shivhare– Event Manager